Name: Motive Financial
Products: Personal banking
Headquartered In: Edmonton, Alberta
Where to Buy: Online
Website: motivefinancial.com
Canadian Owned: Publicly traded on TSX (subsidiary of Canadian Western Bank)
Motive Financial, founded in 2008, is a division of Canadian Western Bank headquartered in Edmonton, Alberta. It was established to focus on providing modern and affordable online banking services for Canadians. The products from Motive Financial, all designed for personal customers, include chequing accounts, savings accounts, and GICs.
Customers of Motive Financial benefit from no banking fees and competitive interest rates. While Motive Financial offers a range of products designed to help their customers to save, they do not offer any lending services or even credit cards. Understandably, this may not be convenient for some Canadians, but it will appeal to those who want to avoid debt and work on their savings.