Alliance Income Services Corp. (AIS) is an Insurance Technology (InsureTech) company with a specific focus on the online insurance marketplace. We strive to create easy-to-use consumer journeys through technology in which consumers from all age groups are able to apply online with ease and confidence.
Although having the vision for an entirely digital experience is exciting, there is an extraordinary number of consumers who require further assistance. We understand and believe in the importance of having professionally trained customer service and licensed insurance representatives. This is pivotal for an excellent buying experience.
We have partnered with many Fintechs (Marketing and Financial Aggregators) who market insurance products, some of which are directly owned by AIS. Within these partnerships, we deliver insurance products through digital technology from which consumers can conduct an assessment of their needs and apply from the comfort of their homes.
At Alliance Income Services Corp, our mission is to be a phygital agency which provides excellent service in both digital communications and human interaction.
Our goal as a parent company is to work with multiple aggregator fintechs across Canada to provide exceptional service on their behalf.
We are creating new fintech digital products where clients can go online simply and gain customer satisfaction.
Our company wants to give the user a unique experience that is simple, fast, and maintains the personal touches of customer service that we all appreciate. We are servicing Canada-wide and are further extending our company globally.
Tell us about yourself?
David Solomonov is President and CEO of Insurdinary.com and its parent company Alliance Income Services Corp, a licensed Health and InsurTech Brokerage firm based in Ontario. He is responsible for leading the development and execution of the organization’s long-term vision, with the goal of increasing the intrinsic value of the fintech brand, Insurdinary.com. Insurdinary’s initiative is to continuously develop in-depth resources to help consumers make smarter financial decisions, whether it be finding life, auto, home, health, or travel insurance, choosing the right credit cards, or comparing mortgage rates. He and his team of experts combine technology along with professional acumen to create the right information and offerings in the most digitally savvy way.
“We’re global from a fintech perspective. We are providing clarity in the confusing world of finance, and we are proud to say that we have helped thousands of Canadians make informed financial decisions,” he explains.
David began his career in 2003 with American Income Life Insurance Company, where, for 10 years, he served as an insurance agent servicing Union Members in Canada with supplemental insurance programs before being promoted to State General Agent of Missouri and Southern Illinois.
“I really enjoyed the experience and cherished the people I had the opportunity to work with. I learned a lot from all the experiences and was able to replicate this with other managers and leaders. Many of the people that started with me are very successful. But I’m from Canada, and working in the U.S. was affecting my family, and I really wanted to start my own company,” he shares.
David launched Alliance Income in 2013 in Vaughan, Ontario, with four group employee benefits specialists. In 2015, just two years later, it was ranked as one of the top two insurance companies in Canada. Today, it has over 40 employees and contractors serving customers across the country.
In 2016, the idea for Insurdinary was born when David started to see that consumers were gravitating toward the online world for information and services. “We sensed this and decided to adapt to the market and continue to innovate. We knew we needed our own fintech channel. We were thinking about the word ‘extraordinary’ and how it would relate to the financial sector. The word ‘Insurdinary’ came to my mind, and it felt natural,” he explains. “This one word can have many different meanings. However, we intended for Insurdinary to be a new word that is synonymous with extraordinary but directly tied to finance. Thus, Insurdinary is really amazing financial resources in one.”
In 2017, David launched his fintech brainchild and called it Insurdinary, where he leads a team of determined, driven, and focused individuals and talented engineers who develop the most up-to-date calculators, quoters, and applications, and provide news, guides, and product overviews on insurance, mortgage rates, credit cards, and other financial products.
“Through our extensive partnerships with financial institutions, we also provide unbiased and competitive rates for these products. Combining the offers from these institutions and the information from Insurdinary makes for the best solutions for a consumer,” he says.
In the wake of Insurdinary’s astounding success, David continues to lead the company into the fintech future with the long-term vision of becoming the leader for financial information and resources in one.
“We have already trademarked our brand, Insurdinary, globally. We believe that if we can help Canadians at our current trend, which is a growth of 1,000 per cent since inception, we can continue and expand in most, if not all, countries. Our goal is to enter into the U.S. in the next 18 to 24 months by means of acquisition,” he explains.
If you could go back in time a year or two, what piece of advice would you give yourself?
I would advise that it’s very important to follow up on your gut instincts about improving or pivoting with changes to your business model that align with consumers’ purchasing behaviour. In 2014, I saw this pivot when consumers wanted to purchase insurance and financial products online rather than in person but failed to implement changes until 2016. I now go back in time and wish I had started making changes in 2014 rather than 2016.
What problem does your business solve?
Buying all insurance offers in one online with an option for human interaction.
We are PHY•GIT•AL
The bridge between the digital and physical world. The purpose of creating a phygital experience is to ensure the user enjoys the ease of simple technology, blended with the comfort of interactive customer service.
We offer a range of policies for individuals, families, and businesses. No matter what kind of insurance you need, we’ve got you covered.
We have partnered with many Fintechs (Marketing and Financial Aggregators) who market insurance products, some of which are directly owned by AIS ( Insurdinary.com). Within these partnerships, we deliver insurance products through digital technology from which consumers can conduct an assessment of their needs and apply from the comfort of their homes.
What is the inspiration behind your business?
How do we stand out from the rest? Our inspiration is to provide excellent service.
As an InsureTech brokerage, we can’t be backed by words alone. We provide excellent service through various options that are appropriate to your needs. Don’t take our word for it. Read what our clients have to say about our service and technology. We are proud to have a combined 2,000 five-star reviews throughout all review platforms.
Please check out our affiliate partner Insurdinary reviews on google search.
What is your magic sauce?
We are a national brand and expanding globally, a leader with the most five-star ratings among all our competitors in the same industry.
What is the plan for the next 5 years? What do you want to achieve?
We are developing a global app that is about to go live via our subsidiary brand Insurdinary.com, from which all consumers can sign up and check all Extraordinary Insurance and financial offers in one. We plan in five years to achieve 5,000,000 members.
What is the biggest challenge you’ve faced so far?
The biggest challenge is to find talented individuals and the money required to attain them. For this reason, we are preparing an investment offering.
How can people get involved?
We are always looking for talented employees to join our team. Strategic investors are also welcome to contact us.
President & CEO— Insurdinary
Office: 416.477.2254, ext. 100
10 Great Gulf Drive Unit 5, Vaughan, ONT CANADA L4K 0K7