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Hany Mikhael

Rescounts is a quick, easy, all-in-one event management platform that consolidates all event aspects –  vendors, sponsors, attendees, tickets, kids’ activities, programs, surveys, questionnaires, marketing, and so much more – in one place. It solves the main challenge for organizers in managing their time and the follow-up process with all their customers for contracts and payments, making it easy and seamless.

Tell us about yourself?

I am a marketer by default, with 25 years of marketing experience in hospitality in six different countries, attending all types of events and trade shows. I found that it is such a nightmare to get a trade show or big event done. The number of pieces that should be integrated to gather and amalgamate is huge, making it so frustrating and challenging, so I decided to come up with an easy, innovative, and unique solution, which is Rescounts events.

If you could go back in time a year or two, what piece of advice would you give yourself?

A year or two means going back to COVID-19, which I’ll never want to do since all events were not allowed at that time. Maybe I can go back five years. The advice I’d give then is to start your venture early. Don’t wait. Take the risk. The earlier you start, the quicker your success.

What problem does your business solve?

Events organizer – trade shows, exhibitions, concerts, festivals, fairs – follow up process with vendors, sponsors, attendees, and marketing. Consolidating all operations under one space.

What is the inspiration behind your business?

I saw the pain with all the organizers I met in my career, in all countries and all cities, regardless of the business category. The amount of time and resources spent to get the job done, payments done, contracts signed, and all booths sold is incredible and huge, so as soon as you find a way to cut out all of these steps, then all organizers have more time to run more trade shows and more events, resulting in more revenue, more market engagement, and more work opportunities.

What is your magic sauce?

Our solution is totally unique and innovative. As of now, we are the pioneer in the Canadian market. We don’t have a direct competition. We do have some competitors in separate services, but not for everything together. One more thing we do have is LIVE Canadian customer service daily from nine a.m. to 11 p.m., taking calls, SMS, emails, and even WhatsApp messages for any inquiries or questions.

What is the plan for the next 5 years? What do you want to achieve?

We want to be in every city and every province to cover every part of Canada. The market is huge. It is just a matter of resources. Our main vision is to become a Canadian flagship in events technology.

What is the biggest challenge you’ve faced so far?

The main challenge is funding. As of now, the company is self-maintained, and all expenses are covered by its revenue, so the opportunity to scale is limited. As soon as we finish our raising rounds, the company will have a huge turnaround. Of course, what made me change was COVID-19 as we 100 per cent pivoted our concept from where we started as an app for restaurants to today, a platform for events.

How can people get involved?

We can be reached by telephone at 1 833.336.6343 or 647.936.6343 or by email at