Please, see our company profile for all information about our mission/vision and more www.flipsnack.com/AB8D57CC5A8/fnad-company-profile/full-view.html
Tell us about yourself?
I started working as a buyer when I was 15. I worked for my mother’s boutique in The Netherlands. With a family history in fashion that goes back over 100 years, I can say that fashion is in my blood. After graduating, I started several fashion brands, which I sold in Germany, The Netherlands, and Belgium.
Later, I move on to be a buyer for a major European retail chain, buying and managing production in Asia and Europe.
Before I moved to Canada, I was a freelancer again, working with European brands and placing them with agencies in Europe.
I moved to Canada two weeks before COVID-19 hit. Here, I started a new business with Mark Boloten (the guy on the left of the picture). Together, we were able to grow our company to be a market leader in brand placement, with a team in Europe, Turkey, and Canada.
If you could go back in time a year or two, what piece of advice would you give yourself?
Have patience with the work process. Keep working on new ideas every day.
What problem does your business solve?
We connect brands with wholesalers globally. Due to our support, they are able to grow internationally and grow sales.
What is the inspiration behind your business?
It is challenging to do international business. So many amazing brands don’t have the experience to set up their brand successfully in new markets.
What is your magic sauce?
Our competitors are few, and all of them are one-man shows. We have the biggest team with a local presence. Earlier this year, we acquired our biggest competitor, Anton Dell. This gave us more brand awareness and ownership of the largest database of fashion wholesalers.
What is the plan for the next 5 years? What do you want to achieve?
To grow to a more fashion tech company with liaison offices in the Middle East and Asia where we can help more brands in more price levels and different product categories. We are a fast-growing company with new ideas every month.
What is the biggest challenge you’ve faced so far?
Our biggest challenge is keeping up with the fast growth of our company and getting team members and structure.