Merged Media is the digital marketing one-stop shop for our clients. We help our clients drive better online traffic to their websites and increase revenues through Search Engine Optimization, Social Media Marketing, and Google Advertising.
We help take marketing off our clients’ plates, so they can focus on what they do best.
Tell us about yourself?
I had an epiphany in 2007 while acting as the frontman for a rock and roll band in Japan. I realized at that time that I liked marketing my music more than performing and making the music. It was at that time I realized marketing was my calling.
I began working for a media company in downtown Toronto where I got my skin in the game and learned about digital marketing. In 2016, I started FreshCrowd.com, a social media agency specializing in Facebook Ads. I merged this company with a leading SEO company in 2019 to form Merged Media.
If you could go back in time a year or two, what piece of advice would you give yourself?
Take risks, make mistakes, and learn from the mistakes.
What problem does your business solve?
We help our clients with all aspects of their online marketing as their outsourced marketing team. Our clients can focus their efforts on other areas of their business that drive results.
What is the inspiration behind your business?
Those busy business owners that are trying to wear too many hats. We take over the hat that’s the biggest needle mover.
What is your magic sauce?
Merged Media is a combination of two agencies, and we acquired another social media agency in February 2022. This has allowed us to streamline and fine-tune processes to ensure we’re delivering the best quality of work in the most efficient way for our clients. We’ve taken the best processes from all three agencies to concoct our ‘magic sauce.’
What is the plan for the next 5 years? What do you want to achieve?
Within the next five years, we will focus more on the quality of clients than quantity. Deeper relationships with our existing clients and solving other problems for them that may be outside of our scope of work today but inside our scope tomorrow. Listening to and understanding our clients’ core problems is a part of our greater vision.
What is the biggest challenge you’ve faced so far?
Finding the right team members is important – finding those people that buy into our mission and go the extra mile for our clients. We have been fortunate in 2022 to find great people who fill this bucket for us, and we can be confident with the direction we are going with the team at hand.
How can people get involved?
I’m also looking for ways I can help thriving business owners move the needle in their business at a much quicker rate. Let’s hop on a discovery call to see if there is a fit – www.merged.ca. In the meantime, I encourage readers to take a listen and subscribe to our marketing podcast – www.merged.ca/podcast