The views and opinions expressed in the interviews published on Made in CA are those of the interviewees and do not reflect the official policy or position of Made in CA.

The information provided through these interviews is for informational purposes only and does not constitute an endorsement or recommendation of any products, services, or individuals featured. We strongly encourage readers to consult with appropriate professionals or authorities in the relevant fields for accurate information and advice.

Jonathan Krost

We are like a mini-Amazon. We receive containers or pallets of product from around the world, de-stuff and palletize the product, store the product in our warehouses, and pick and pack and ship out either e-commerce or business-to-business orders.

Tell us about yourself?

I spent 25 years manufacturing warehouse racking and shelving systems in South Africa and have lived in Canada for 11 years, where my business partner and I own and manage Links Warehousing & Fulfillment.

If you could go back in time a year or two, what piece of advice would you give yourself?

Buy commercial real estate in Toronto as there is a huge shortage.

What problem does your business solve?

We take away the need for a business to have its own warehouse and warehouse workers. We also allow companies to scale up and down, thereby only paying for the space and labour that they are actually using, which is especially relevant in a seasonal business.

Companies also benefit from our warehousing and fulfillment expertise and our excellent shipping rates.

What is the inspiration behind your business?

Clients can run their business from a small office with limited employees with no long-term leases or equipment requirements, while Links takes care of all your back-room operations.

What is your magic sauce?

We offer a very hands-on approach where each client has a customer services representative who takes care of their daily needs, as well as my business partner and myself, who are always available to clients.

We also have a state-of-the-art Warehouse Management System, which is available to clients online 24/7/365, where clients have complete visibility of all their inventory and activities. The system is extremely simple to use and provides instant access to real-time insights that help clients manage their inventory within our warehouse, inbound inventory and outbound customer orders, and tracking numbers.

What is the plan for the next 5 years? What do you want to achieve?

We plan to continue expanding our business by helping our clients to expand theirs. Our employees are very important to our success, and we will continue developing and retaining our valued employees.

What is the biggest challenge you’ve faced so far?

Like most Canadian businesses, Covid-19 was a huge challenge which is hopefully behind us now. Moving forward, inflation is a challenge that we are dealing with, as well as the shortage of commercial real estate in Canada.

How can people get involved?

Please reach out to us for any further information or for a quote at info@linkscorp.ca or call 289-304-7619 x 234